Small budget? Amazing execution...

So I regularly talk about how brilliant I think video is for communicating complex messages simply.

I usually say that a short video delivered to a supporters mobile phone is a fantastic way of welcoming or updating them...

This video is one of the best I've seen in a long time. Have a watch.




Shelter Scotland on Foursquare from Shelter Scotland on Vimeo.

The Foursquare partnership is worth a blog post in itself, as it's very clever and I hope very successful.

Explaining how to use Foursquare to donors and promoting the offer sit together really well.

But the thing I LOVE about this video is the way it's been put together.

Every time I blog about video I worry about the cost of producing them. This doesn't look like it needed to be that expensive to make.

It's brilliant because it gets the message across simply and the lo-fi production really works.

I think I want to make one.

Foursquare danger!

Probably a good idea to think about where and when you check in!

From Mashable

Careless tweets cost lives..

During the war the British government produced posters like this to encourage the public to be discrete when discussing information that may be useful to an enemy.

It seems we need something similar for the social media age. Here's the modern day equivalent.




It's fundamentally the same message but in an incredibly different context.

First seen on Mashable