Tuesday, 29 January 2013

The power of truth

A lot of rubbish is talked about international aid in the media. Unfortunately in these austere times it is easy for people who are struggling themselves to believe what they are told without question.

This video shows exactly how we as fundraisers and campaigners can change attitudes, one person at a time. By being clear, showing the impact of what we do and correcting untruths.

I saw it because of this tweet from Mr Miliband.

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