Saturday, 26 January 2013

Just get on with it...

I'm working with Childs i Foundation to develop their mobile giving strategy.

They've made this film. It promotes regular giving by SMS, something I've been working on at Open for ages.

It's superb. One of the things I like most about Childs i (apart from the amazing work they do) is their ability to just get on with stuff. If something feels like the right thing to do - it gets done. We could all learn a lot from that attitude.

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