Mobile facts and things that I've gathered in the last week...

I send an email to my colleagues from time to time highlighting the mobile things that catch my eye...

You might be interested. If you are I might post them here or on the Open blog more often.

SMS open rates are 99%+. That’s just silly. And most are opened within 3 minutes…

Almost Half the Guardian’s Web Traffic is Mobile. Which is a lot. We spoke to a client this week who gets 60% of all traffic via mobile. That is a lot as well.

EE Bringing 4G to Glastonbury; Which in my opinion is the moment ‘Glasto’ died. But a sign of how quickly we will all get used to, then demand 4G.

Foursquare Uses Text Messaging To Increase App Downloads - Foursquare is a funny thing. I unlocked the 'Molto Buono' badge this week. But I go to a lot of Italian restaurants.

11 ways to improve the navigation on your mobile site – my advice. MAKE THE BUTTONS BIGGER.

Any good?

Likes don't save lives...

I 'like' this.

I 'like' it because it makes the point very clearly - that it's money that saves lives.




I 'like' it even though I don't necessarily agree that 'Slacktivism' is a bad thing...

'Like', geddit!

And there is this...

Friend to friend fundraising from Finland

I like this from Plan Finland.

Fundraising is broken. As the film says...

"Fundraising is broken.

More people than ever are in need.

But on the street fundraisers are ignored."



This campaign aims to crack peer to peer, or friend to friend fundraising. The concept is simple and brilliant. The process looks a bit clunky - but it's raising money and getting attention so it has a good chance.

I worry about the requirement for Facebook logins and app authorisations in campaigns like this, as I fear they may suppress response. But in this case it's part of the process, it is the idea, if you want to share something with a friend, it's all about Facebook.

You can see more on the Girls Can website, there is an English version.

I saw this originally on Connor Byrne's blog. Which is a great blog. Go see.

A picture says a thousand words...

I love my job.

A lot.

This week we produced this image to accompany a blog post I wrote for the Open Fundraising blog. Made me realise what a talented bunch I work with.

Anthony Nolan are the 2014 London Marathon charity partner...

Catherine from Anthony Nolan sent me and others the link to this film earlier today inna tweet asking me what I thought of it. I love it. So I thought I should share it.

It would seem that Anthony Nolan have been announced as the 2014 Virgin London Marathon charity partner today. Which is incredible news!

The video is fab.



And I think that bloke near the end is supposed to look like Richard Branson.

Vine, Twitter & SMS

I like this.

I think you might as well.

Every day, too many children are suffering from neglect. Text KIDS HELP to 70700 vine.co/v/btIUJZzZvJK #makeitstop
— Kids Company (@KidsCo_Tweets) April 15, 2013

It's not going to drive the largest volume. But what do all those fundraising gurus say? They say you should give your supporters a way in which to make your case for giving for you. That's what they say.

Video that does good & makes you smile...

I was obsessed with this film when it was launched. So I'm really happy that's its won 'Best Non Profit Video' in the annual DoGooder video awards. It's an annual competition organised by See3 and hosted on YouTube.

It's hilarious...



And it's long, 3 minutes and 10 seconds long. But don't let that put you off. It's brilliant.

I spend most of my day telling clients to edit video down for mobile use. Shows how wrong I can be.

This great post on the Osocio site lists all the other winners.