Amnesty iPad Ad cleverness

Love this from Amnesty Sweden.



And a brilliant and simple call to action at the end to sign up as a text activist.

Found it on the Digital Buzz Blog.

Brilliant use of iPad by Amnesty International (and then like buses...)

I'm really impressed with this ad for Amnesty International.

Then I saw this one that uses a similar idea.



This type of interaction with the messaging and issue is brilliant.  Perfect for tablets and mobiles.


Saw both on Osocio a brilliant resource for creative from all other the world.